Name | Cookie lifetime | Description |
---|---|---|
_ga | Collection of statistics on the use of the website. (reach measurement) | |
_gid | ID to identify the user within 24 hours of the last activity | |
_gat_gtag_* | This cookie is used to distinguish users. | |
_gac_* | This cookie contains information about the ad you clicked on. | |
_gat* | This is used to limit the request rate. | |
_dc_gtm_* | This is used to distinguish computer users. | |
IDE | With this ID, Google can identify users across different websites and domains and show them personalized advertising. | |
AMP_TOKEN | Contains the token code used to read the client ID from the AMP client ID service. By matching this ID with the Google Analytics ID, users can match when switching between AMP and non-AMP content. Reference: https://support.google.com/analytics/answer/7486764?hl=fr | |
__utma | This cookie is one of the 4 core cookies of Google Analytics and tracks user actions on the website and measures the performance of the website. Cookies distinguish between users and sessions. It is used to calculate statistics on returning visitors and is updated every time data is sent to Google Analytics. | |
__utmt* | This cookie is used to limit the request rate of the service and thus limit data collection on high traffic websites. | |
__utmb | This cookie is one of the 4 core Google Analytics cookies and tracks user actions on the website and measures website performance. A cookie identifies new sessions and visits by a user. It is updated every time data is sent to Google Analytics. Each visitor activity during the lifetime of the cookie is counted as a single visit, even if the visitor leaves the website and then returns to it. Visits after the cookie expires are counted as new visits. | |
__utmc | This cookie is one of the 4 core Google Analytics cookies and tracks user actions on the website and measures website performance. Most websites no longer use cookies, but are still configured to provide legacy scan code, also known as Urchin. In older versions, it was used with __utmb to identify the visitor. | |
__utmz | This cookie is one of the 4 main cookies set by Google Analytics to track user behavior and measure website performance. The cookie identifies the location of the visitor's visit to the website to inform the owner of the location of the user's visit to the website and is updated each time the data is sent to Google Analytics. | |
__utmv | Used to store variable data at the individual visitor level. This cookie is created when the developer uses the _setCustomVar method with custom variables at the visitor level. This cookie is also used for the deprecated _setVar method. The cookie is updated every time data is sent to Google Analytics. | |
__utmx | This cookie is linked to the Google Website Optimizer. It is used to distinguish between two variants of a website that can be presented to visitors as part of an A/B split test. | |
__utm* | Used to determine when an A/B or multivariate user engagement test ends | |
_swag_ga_ga* | The cookies used assign an identifier to the website visitor and determine statistical data about the website visitor's visit to the website. This is used to personalize the advertising displayed to users. | |
__utmd | This cookie name appears to be associated with the Google Analytics service, which allows website owners to track visitor behavior and measure website performance. However, Google does not currently document this. | |
__utmo | This cookie enables the functionality of Google Analytics. | |
__gads | Is set to enable ad placement or retargeting. | |
_gd* | Saves a timestamp of the user. | |
_ga_* | Used to retrieve the session status. | |
_gcl_gb | The _gcl cookie value contains a version number followed by a timestamp and campaign information in the format of the GCLID value. |
You can find more information on how Google Analytics handles user data in Google's privacy policy: https://support.google.com/analytics/answer/6004245?hl=de.
Order processing
We have entered into a contract data processing agreement with Google and fully implement the strict requirements of the German data protection authorities when using Google Analytics.